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Amazon Brand Stores
A self-service storefront builder that lets brands create dedicated, multi-page shopping experiences on Amazon. Features a drag-and-drop editor, customizable templates, product catalogs, lifestyle imagery, video content, and Store Insights analytics — serving millions of shoppers worldwide.
The Story
I've been on the Brand Stores team in Amazon Advertising since 2019, helping build the storefront experience that brands use to showcase their products and tell their story on Amazon. The platform drives real impact — new-to-brand shoppers who visit a Brand Store are 62.7% more likely to purchase and spend 72.3% more on average.